Target Marketing – Activation at the Point of Excitement

December 4 2018 19:00 - 20:00 UTC

Learn how a proactive target marketing strategy focuses on a specific demographic based on real-time life events and behavior data.

In this webinar presented by Bryan Adler of Vetter, he will discuss how a proactive target marketing strategy focuses on a specific demographic based on real-time life events and behavior data. This has to do with timing of the target market such as when a potential customer will be excited to buy what you’re offering. Potential customers should be targeted in a way they want to be target: via digital or mobile devices. When your target market is exposed at a point where they are most comfortable and happy about what they are currently doing, they are more likely to engage your offering. The last step is giving your customer a call to action where they are inclined to act on their excitement about the product or service. Offering a prospective customer what they want, when they want it and how they want to access it is the key to successful target marketing growth strategy.

Key Takeaways:

  • Learn to us a target marketing strategy
  • Understand the customers preferred contact method
  • How to offer a successful call to action
  • Advertising/Marketing
  • Marketing Campaigns
RESOURCES
  • Target Marketing - Activation at the Point of Excitement.pdf
    Attendees Only
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